8 "Must-Have's"

October 14, 2018

Today, we’re going to take a look at the "must-have's"  for your own VA website.

What makes a website go from:

That’s nice…

to…

“Holy Moly, I have to hire this person!!

We’re going to jump into that today.

Why is having a VA website important? 

Before we get into the nitty-gritty and show you the best ways to make your VA website stand out, we wanted to share with you a few reasons why having a website is important in the first place.

And because we like to number things, here are our top 5 reasons:

Reason #1: While the VA world is still a budding career field, competition is increasing.

Reason #2: You may have all the skills and experience, but if you don’t have a way to showcase those skills and experience, you may be looked over.

Reason #3: A website is an incredible way to show off your unique personality. Clients are going to be attracted to YOU and your website is YOU on a page!

Reason #4: What else are you going to put on your business card?

Reason #5: You have a place to house your services and prices. Aka – if someone isn’t a good fit for you, you don’t have to waste your time in a discovery call with them.

(No sir, I will not work for R3 per hour).

ELEMENT #1: A Services Page

If you’re building a business that offers virtual assistant services you need a Services Page!

A Services Page is simply a page devoted to showing your potential client what you can do. It lists the service that you offer, either as a list or in packages.

Aren’t sure what services you should offer as a VA? 

  1. NEWSLETTER DESIGN
  2. NEWSLETTER CONTENT CREATION
  3. EMAIL AUTOMATION
  4. MAILCHIMP ASSISTANCE / MAINTENANCE
  5. SOCIAL MEDIA AD SET-UP / MANAGEMENT
  6. CONTENT CREATION SERVICES
  7. TECHNICAL WRITING AND HOW TO POSTS
  8. LANDING PAGE CREATION
  9. WORDPRESS UPDATES
  10. WEB DESIGN
  11. SHOPIFY ASSISTANCE
  12. SEO SERVICES
  13. CONTENT CREATION FOR ONLINE COURSES
  14. WEBINAR SETUP
  15. LIVE WEBINAR ASSISTANCE
  16. EDITING
  17. RESUME WRITING
  18. PROOFREADING
  19. TRANSCRIPTION
  20. DATA ENTRY
  21. TELEMARKETING / LEAD GENERATION
  22. INTERNET RESEARCH
  23. CUSTOMER SERVICE
  24. BLOG MANAGEMENT
  25. RESPONDING TO BLOG COMMENTS
  26. BLOG TRAFFIC REPORTING
  27. MAINTAINING EDITORIAL CALENDAR
  28. GHOSTWRITING
  29. SOCIAL MEDIA GRAPHIC DESIGN
  30. VIDEO EDITING
  31. POWERPOINT PRESENTATIONS
  32. EBOOK CONTENT AND DESIGN
  33. CREATING INFOGRAPHICS
  34. LOGO DESIGN / GRAPHIC DESIGN
  35. PAYMENTS AND INVOICING
  36. ACCOUNTING / BOOKKEEPING SERVICES
  37. EMAIL REMINDERS
  38. CALENDAR MANAGEMENT
  39. CREATING / MANAGING DATABASES & CRM’S
  40. SCHEDULING SOCIAL MEDIA
  41. SETTING UP AFFILIATE PROGRAMS & AFFILIATE MANAGEMENT
  42. RUNNING/ MANAGING CONTESTS AND GIVEAWAYS
  43. BRANDING SERVICES
  44. PRESS RELEASES
  45. PR MANAGEMENT
  46. TRAVEL RESEARCH & BOOKING
  47. ......

This is your place to shine and showcase all of your wonderful offerings to potential clients.

Not only should you have a beautifully designed page, you also need to create a services page that converts.

Here’s our best tips on creating a services page that converts… 

  • Highlight the benefits of working with you
  • Explain who your ideal client is
  • Use testimonials
  • Share pricing (or a range of prices)
  • Include a call to action (give me a call, send me an email, fill out this form, etc).

Read more next time:

ELEMENT #2: Responsive design / mobile optimization

Excerpt taken from The Virtual Savvy

Author: ABBEY ASHLEY

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